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The Power of the Oxymoronic Mind: Eric Winnen at TEDxULg

An oxymoron is a figure of speech that combines mutually exclusive terms. They're often crafted to call attention to an apparent contradiction and to reveal a paradox...And everyday life is full of oxymora: bitter sweet, 3M's non-sticking glue, serious game, pianoforte, negative interest rate, or ... Microsoft Works ? .Oxymoron is often "surprisingly true" and a good way of describing a new unexpected reality. But there is more than that: oxymoron is an amazing and astonishing pathway towards the creation of new categories that did not exist in the human mind before.The power of oxymoronic mind will give you the keys to create a new world...About Eric Winnen :————————Eric Winnen holds a bachelor's degree in oriental literature and a master's degree in classical philology (University of Li?ge).He has also taken further training courses: a master's degree in marketing at the ULB Solvay Brussels School of Economics and Management, a training course on Organization and Information Systems, at the CNAM in Paris, a training course on the Palo Alto interactional and strategic approaches at the Gregory Bateson Institute, and an academic certificate to teach creativity issued by the University Paris-Descartes.He has been working in the field of communication for more than 15 years in Belgium and in France. He is currently General Manager of dialectiq, a communication agency that was set up in 2004 and that specializes in the field of economics and creativity.In the spirit of ideas worth spreading, TEDx is a program of local, self-organized events that bring people together to share a TED-like experience. At a TEDx event, TEDTalks video and live speakers combine to spark deep discussion and connection in a small group. These local, self-organized events are branded TEDx, where x = independently organized TED event. The TED Conference provides general guidance for the TEDx program, but individual TEDx events are self-organized.* (*Subject to certain rules and regulations)
Length: 16:57


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