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TEDxWestlake - Greg McEvilly - "The motivation for everything"

TEDxWestlake - July 12, 2012Our first TEDxWestlake explored the accelerating change in the world around us. This change is largely driven by the power of the digital infrastructure built over the last few decades. William Gibson has remarked: "The future is already here -- it's just unevenly distributed." While we can't predict the future, we tried to uncover and mine some of these veins.We were lucky to have speakers from a wide array of disciplines, from kinetic art to philosophy to hybrid social ventures, to come share their stories with our audience of business students and innovators, and help us wonder about what might lie ahead.Greg McEvilly is the driving force behind Kammok?, a new adventure brand that is revolutionizing the "products for social good" landscape. After learning about the pervasiveness of malaria and other vector-borne diseases in Africa, Greg was moved to take action. Connecting his desire to help with his love of the outdoors, he developed the concept of a lightweight portable hammock with integrated mosquito netting that could serve as alternative bedding in malaria-ridden countries. That idea evolved into a comfortable, portable hammock that was just as useful for campers and adventurers as it was for those living in Africa. But as that vision gained momentum in the adventure market, Greg never lost sight of where it began. Thus, Kammok was born, and has evolved to become a vehicle for sustainable giving and broad social impact. In the spirit of ideas worth spreading, TEDx is a program of local, self-organized events that bring people together to share a TED-like experience. At a TEDx event, TEDTalks video and live speakers combine to spark deep discussion and connection in a small group. These local, self-organized events are branded TEDx, where x = independently organized TED event. The TED Conference provides general guidance for the TEDx program, but individual TEDx events are self-organized.
Length: 17:12

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