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TEDxNITCalicut - Hariharan Balasubramanium - Stray Factory - Democracy of Entertainment

Stray Factory is an award winning entertainment collaborative with specific focus on performance art. After collaborating for the first time in 2010 on a Theatrical adaptation of Alfred Hitchcock's work, Stray Factory has been exploring new means and media through which its network of actors, writers, artists and musicians can meet and work in a symbiotic environment. The collaborative's recent exploration has been in innovating in the space of Social Media in the 'Creation' of Performance content.'The Great Indian Blogologues' a venture pioneered by Stray Factory, where Blog content was used to create performance content for a full fledged Theatrical production, was the first of its kind in the googleable world. The initiative has the potential to democratize the entertainment space while opening up new avenues for creator-performer-viewer interaction. Similarly, it has been pioneering a 'Virtual Street Theatre' model which allows for users to contribute and build stories using Twitter and Facebook hours before a live performance. It seeks to initiate dialogue, identify common interests and find ways by which individuals can work together as 'Collaboratives' to push the boundaries of Arts and Entertainment. Since it's inception it has worked with over 74 Collaborators across different cities making the arts more inclusive with the vision of establishing a new Entertainment Democracy. You can find their work on www.strayfactory.com. Stray Factory is being represented by Hariher Balasubramanian, who has written and directed productions for the collaborative. Hariher Balasubramanian aspires to one day become a celebrity chef and then hopes he won't have to work for a living and can spend his time doing what he does best which is strategize the business end of Stray Factory. About TEDx: In the spirit of ideas worth spreading, TEDx is a program of local, self-organized events that bring people together to share a TED-like experience. At a TEDx event, TEDTalks video and live speakers combine to spark deep discussion and connection in a small group. These local, self-organized events are branded TEDx, where x = independently organized TED event. The TED Conference provides general guidance for the TEDx program, but individual TEDx events are self-organized.* (*Subject to certain rules and regulations)
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