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TEDx Fundesem - Isra García "Human Media: Beyond Social Media"

Isra is a 29 year-old visionary and pioneer who has revolutionized the New Media environment with his concept of Human Media based on Human Business Interactions through the Social Web. Isra, as Founder and Principal of IG -- Empowering people, Business & Communities, develops and collaborates on projects with an international reach. He is also co-founder of Adictos Social Media (Social Media Addicts). His fast-moving career has always been related to Web 2.0. Isra?s early work as a consultant, in charge of teams and Social Media strategies for Social Media & Community, and his new position as Head of New Media and Human Business Interactions at Amnesia, Ibiza, where he?s also involved in projects with BlackBerry Europe, Pioneer UK, EMI Music Spain and MTV International, are just a few of the highlights of his career. Isra has developed the first Social Media and Community project for Valencia Town Hall: "La Dipu en la Red", and is working on the digitalization of the whole institution. Additionally, he is a New Media advisor for various international companies, one of which is blur-Marketing (UK), one of the world?s most important "crowdsourcing" digital agencies, and helped as a Human Media evangelist to build MONK Human Media Marketing (UK/Rome/Sao Paulo). Leaving aside companies, roles and projects, Isra has always been characterized by a thrilling passion for the human side of communication. Isra Garc?a gives lectures at various Business Schools in Spain and as a result of his professional trajectory, he is a frequent guest speaker at many international conferences such as the San Francisco Marketing Association, Social Media World Summit (Sidney), Winter Music Conference (Miami), Rutgers Online Summit (New York), Social Media Summit (Mexico City) or The Social Media Congress (Madrid), EBE (Sevilla) or WebConf Latino (Panama-Honduras), where he has shared his vision on Social Media, New Media and now Human Media. Isra is the first professional in Spain to have ever been published and interviewed by Social Media Today (USA). He is a guest blogger at Mashable, Techipedia, blur-Group and Rutgers Education (NY). Isra is extremely passionate about people, because he believes they are the only medium able to change the world. About this event People are the strength and the motor which drives businesses and the world today. We are the protagonists of this new digital age, in which companies are gambling on leadership, talent and the development of skills and abilities. Attitude makes way for skills. In the spirit of ideas worth spreading, TEDx is a program of local, self-organized events that bring people together to share a TED-like experience. At a TEDx event, TEDTalks video and live speakers combine to spark deep discussion and connection in a small group. These local, self-organized events are branded TEDx, where x = independently organized TED event. The TED Conference provides general guidance for the TEDx program, but individual TEDx events are self-organized.* (*Subject to certain rules and regulations)
Length: 19:10


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