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TEDxRyersonU - Alex Fox - From Conscious to Creative

How can we change the lives of children in Africa? In this TEDx Talk, Alex Fox -- a fourth year Fashion Communications student at Ryerson University -- examines the role that marketing and communications play in the international development industry, and challenges the traditional methods. In the spirit of ideas worth spreading, TEDx is a program of local, self-organized events that bring people together to share a TED-like experience. At a TEDx event, TEDTalks video and live speakers combine to spark deep discussion and connection in a small group. These local, self-organized events are branded TEDx, where x = independently organized TED event. The TED Conference provides general guidance for the TEDx program, but individual TEDx events are self-organized.* (*Subject to certain rules and regulations)
Length: 05:22

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