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TEDxPennQuarter 2011 - Jimmy Lynn - Reinventing Sports Media

Jimmy Lynn is the founder and managing partner of JLynn Associates, a global strategic advisory firm focused on sports-related media, marketing, and retail for a diverse set of clients including teams, athletes, leagues and associations, media outlets and other businesses. Previously, Lynn served as Vice-President, Strategic Development and Partnerships at AOL, where he and his team were responsible for the strategic development and account management of AOL Sports' strategic partnerships and organizations including the NFL, NBA, NASCAR, MLB, WNBA, NHL, PGA Tour, ABC Sports, CBS Sports, HBO Sports, Sports Illustrated, Turner Sports, NFL Players Association, WWF, The Sporting News, STATS, SportsTicker, etc. During his 14-year career at AOL, he was also instrumental in developing AOL Sports into one of the leading global sports destination internet sites. He also served as a Vice-President, Diversity Partnerships and Strategic Relationships for AOL's Office of Diversity and Inclusion, where he managed AOL's employee affinity networks and partnerships with community service organizations Additionally, Lynn serves on the Board of Directors for countless charities and is recognized for his outstanding leadership and many accomplishments in voluntary public service, human rights and/or equal opportunity efforts. He is on the Advisory Council of the Asian & Pacific Islander American Scholarship Fund, the Capitol Movement Project and the Leadership Council of George Washington University's Department of Tourism and Hospitality Management. In 2010, he received an award from Washington, DC Mayor Fenty for outstanding community service. Lynn is a full-time faculty member of Georgetown University's Sports Industry Management graduate program, as well as member of the Adjunct Faculty at the McDonough School of Business. He has a B.A. in Public Communication and an M.B.A. in Marketing from American University. About TEDx: In the spirit of ideas worth spreading, TEDx is a program of local, self-organized events that bring people together to share a TED-like experience. At a TEDx event, TEDTalks video and live speakers combine to spark deep discussion and connection in a small group. These local, self-organized events are branded TEDx, where x = independently organized TED event. The TED Conference provides general guidance for the TEDx program, but individual TEDx events are self-organized.* (*Subject to certain rules and regulations)
Length: 18:15


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