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TEDxTransmedia 2011 - Rosie Allimonos - Dr. Who and Mythology

A transmedia commissioner and producer with 15 years experience in expanding stories across digital platforms. Rosie is currently responsible for commissioning the next generation of connected TV, mobile, online and IPTV platforms for BBC Drama, Films and Acquisitions. In this role she has pioneered the development of online drama and narrative gaming, overseeing the strategy and delivery of the BBC's most successful transmedia brands. In TEDxTransmedia she makes the case for working across silos for creating grander narrative About TEDx: In the spirit of ideas worth spreading, TEDx is a program of local, self-organized events that bring people together to share a TED-like experience. At a TEDx event, TEDTalks video and live speakers combine to spark deep discussion and connection in a small group. These local, self-organized events are branded TEDx, where x = independently organized TED event. The TED Conference provides general guidance for the TEDx program, but individual TEDx events are self-organized.* (*Subject to certain rules and regulations)
Length: 07:20

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