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The Power of Story: David Lecours at TEDxAmericasFinestCity 2011

Using story as a tool to connect with your audience, then inspire change. David Lecours Creative Coach / Designer David Lecours uses his graphic design office as as a laboratory to discover the core of creativity. In sharing his findings, he teaches using innovative and interactive approaches to help others unlock their own creative and personal marketing potential via seminars and long-term creative coaching. His highly organized, multimedia approach to mentoring leaves his students with practical goals and steps to realize their creative potential in all endeavors, personal and professional. David uses his powers for good to help people overcome their creative kryptonite, discover the importance of ritual, be guided by intuition, and embrace failure as an essential step in the creative process. Failure, as David puts it, is like spinach for Popeye: it doesn't kill us and only makes us stronger. David is a member of two Toastmaster Clubs and served as Marketing Chair of the U.S. Green Building Council San Diego Chapter. He is actively involved as a speaker and emcee for The San Diego Architectural Foundation's ongoing Pecha Kucha Night. He is married and also loves surfing, pickleball and practicing yoga in his hometown of Encinitas. TED was founded in 1984. The annual TED conference brings together the world's leading thinkers and doers to share ideas that matter in a variety of disciplines -- technology, entertainment, science, humanities, business, art, design. Short talks, demonstrations and performances are given by hand-picked beacons of inspiration, and all volunteer their time and expertise for no money. They do it for the experience, for the TED name, and for the chance to be heard and share their passion. In the spirit of "ideas worth spreading," TED has created TEDx, a program of local, self-organized events that bring people together to share a TED-like experience.
Length: 15:03


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