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TEDxOrangeCoast - Danny Sullivan - The Search Revolution

Search is the next frontier. Search engines like Google and Bing have revolutionized how we get our information, a change that happened so fast that we hardly recognize how hundreds of years of habits were changed. And the revolution is continuing. Search engines broke down barriers to bringing information to people by first digitizing the web, then video, books and even our real world surroundings. Next up is digitizing people, which will help usher in yet another search revolution, as we're able to "google each other" for answers in the way we turn to Google, Bing and other search engines for solutions now Danny is currently editor-in-chief of?Search Engine Land?which covers all aspects of search marketing and search engine news. Danny Sullivan has been helping webmasters, marketers and web users understand how search engines work for 15 years. He has been quoted in The Wall St. Journal, USA Today, The Los Angeles Times, Forbes, The New Yorker and Newsweek and ABC's Nightline. About TEDx. TEDx was created in the spirit of TED's mission, "ideas worth spreading." The program is designed to give communities, organizations and individuals the opportunity to stimulate dialogue through TED-like experiences at the local level. At TEDx events, a screening of TEDTalks videos -- or a combination of live presenters and TEDTalks videos -- sparks deep conversation and connections. TEDx events are fully planned and coordinated independently, on a community-by-community basis.
Length: 08:06


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