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TEDxWarwick - Steve Martin - Influence at Work: Proven Science for Business Success

Steve Martin is Director of Influence at Work UK and the co-author of the book "Yes! 50 Secrets from the Science of Persuasion". Apart from consulting a variety of commercial and government organisations from around the world, he is a regular columnist for the Institute of Leadership and Management and writes the monthly "Persuasion" column for the British Airways in-flight magazine Business Life. About TEDx, x = independently organized event In the spirit of ideas worth spreading, TEDx is a program of local, self-organized events that bring people together to share a TED-like experience. At a TEDx event, TEDTalks video and live speakers combine to spark deep discussion and connection in a small group. These local, self-organized events are branded TEDx, where x = independently organized TED event. The TED Conference provides general guidance for the TEDx program, but individual TEDx events are self-organized.* (*Subject to certain rules and regulations)
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