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TEDxVienna - Selma Prodanovic - The Influence of One

Selma Prodanovic is an entrepreneur and philanthropist, known as the discoverer and connector of business potential. Born in Sarajevo, Bosnia-Herzegovina, Selma was educated in Tunisia and Madrid, and has been based in Vienna since 1991. Selma has twenty years of professional experience in new business development, creative industries and international marketing in Europe and beyond. In 2005 she founded Brainswork, the boutique business development consultancy with an independent office in the US and 132 carefully selected partners worldwide. Convinced that everyone can make a positive difference in this world, she initiated IncrediblEurope, the first bottom-up value-changer in and for Europe and established the "Brainswork -- Make a difference"-Awards.Selma has authored texts and lectured on networking, creativity and innovation at numerous universities and conferences around Europe. She initiated, edited and published the �Brainsbook on Networking� written by 40 authors from fifteen countries in 2009.For her innovative approach to business and commitment to entrepreneurship and social change, Selma was awarded the "WOMAN Award" in 2006, the "MiA 2010" in the category Business, the "Recognition Award of the jury for Entrepreneurial Migrants 2010" and nominated "Networker of the Year" by the Austrian Leading Ladies in 2007 and 2010. Her success story was featured in a chapter of the book "Going Your Own Way" ('Den eigenen Weg gehen') alongside 18 selected Austrian businesswomen. She is married to her first love and proud mother of two.In the spirit of ideas worth spreading, TED has created a program called TEDx. TEDx is a program of local, self-organized events that bring people together to share a TED-like experience. Our event is called TEDxVienna, where x = independently organized TED event. At our TEDxVienna event, TEDTalks video and live speakers will combine to spark deep discussion and connection in a small group. The TED Conference provides general guidance for the TEDx program, but individual TEDx events, including ours, are self-organized.
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