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TEDxMadrid - Nicolás Alcalá - How the Audience Changed the Movie Industry

Nicol?s Alcal? shows us a comparison of the "old" business model of cinema and his proposed new model, which is about crowd-sourcing and sharing leading to a better customer experience, while still turning a profit for all the players involved. About TEDx, x = independently organized event In the spirit of ideas worth spreading, TEDx is a program of local, self-organized events that bring people together to share a TED-like experience. At a TEDx event, TEDTalks video and live speakers combine to spark deep discussion and connection in a small group. These local, self-organized events are branded TEDx, where x = independently organized TED event. The TED Conference provides general guidance for the TEDx program, but individual TEDx events are self-organized. (Subject to certain rules and regulations.)
Length: 12:42

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