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TEDxAustin - Rip Esselstyn - 02/20/10

Rip Esselstyn?is an Austin firefighter who transformed the health and wellness of the entire Austin Fire Department through his Engine2Diet program, which is now outlined in a book of the same name. A vocal proponent of a "Plant Strong" approach to eating, Rip illustrates how we all can benefit from taking a closer look at what's on our plates. www.theengine2diet.com About TEDx, x=independently organize event In the spirit of ideas worth spreading, TEDx is a program of local, self- organized events that bring people together to share a TED-like experience. At a TEDx event, TEDTalks video and live speakers combine to spark deep discussion and connection in a small group. These local, self-organized events are branded TEDx, where x=independently organized TED event. The TED Conference provides general guidance for the TEDx program, but individual TEDx events are self-organized.* (*Subject to certain rules and regulations)
Length: 17:13

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