Gary Carter is Chief Operating Officer of FremantleMedia, one of the largest independent entertainment brand companies in the world. His responsibilities include the management of the central creative functions of the company across all genres and platforms, as well as the management of the overall strategic development of the group. In his TEDxAmsterdam talk, he presented his world from two very different angles. He started with the world from the perspective of FremantleMedia, a world of target audiences and formats, universal stories and a search for the greatest common denominator; but then, in a move that surprised many in the audience, he turned to his own family and the world of his son.
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