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How site architecture affects SEO | lynda.com tutorial

This online marketing tutorial explores how site architecture affects search engine optimization (SEO). Watch more at http://www.lynda.com/Web-Design-tutorials/seosearchengineoptimizationgettingstarted/52344-2.html?utm_medium=viral&utm_source=youtube&utm_campaign=videoupload-52344-0301 This specific tutorial is just a single movie from chapter three of the Search Engine Optimization Getting Started (2010) course presented by lynda.com author Jill Whalen. The complete Search Engine Optimization Getting Started (2010) course has a total duration of 2 hours and 20 minutes and covers choosing the best keywords, performing keyword research, augmenting keywords with search-friendly site architecture, creating social media networking strategies, and measuring the success of an SEO campaign. Search Engine Optimization Getting Started (2010) table of contents: Introduction 1. Getting Started on an SEO Program 2. Keyword Phrases: The Cornerstone of an SEO Program 3. Creating a Search-Friendly Site Architecture 4. SEO in HTML Tags 5. Writing Effective Web Site Content 6. Link Popularity and PageRank 7. Social Media Marketing and How It Works with SEO 8. Measuring Your Success 9. Overall SEO Strategy
Length: 02:08

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