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CEO Smith on FedEx's Plan to Cut Emissions

Complete Premium video at: Frederick W. Smith, Chairman and CEO of FedEx, explains his company's plans to go green. He approximates FedEx's goal to convert 20 percent of their fleet to electric vehicles within seven years, and says they are part of the Electrification Coalition, which aims to drastically reduce oil use nationwide. To view more highlights from the Wired Business Conference 2010 series, visit ----- Delivering Innovation: How FedEx Is Driving the Future of Transportation featuring Frederick W. Smith, Chairman & CEO, FedEx Corporation; with Chris Anderson. Disruption happens. A technology breakthrough. A shift in consumer demand. A rise, or fall, in a critical market. Any of these can rewrite the future of a company -- or a whole industry. If you haven't faced this moment, you will soon. It's time to change the way you run your business. Now what? How you decide to respond is what separates the leaders from the left behind. Today's smartest executives know that disruption is constant and inevitable. They've learned to absorb the shockwave that change brings, and can use that energy to transform their companies and their careers. At the second WIRED Business Conference, presented in partnership with MDC Partners, you'll hear from industry leaders on how to respond to change, and how to use it to your advantage. Through one-on-one conversations between speakers and Wired editors and interaction with the speakers, you'll see how disruption is transforming the way smart organizations make decisions, keeping them on a steady path to growth. - WIRED Fred Smith founded FedEx, the world's first express delivery service, in 1971. Today, FedEx Corporation is a $33 billion transportation, business services, and logistics giant employing more than a quarter-million people and handling over 8 million daily shipments worldwide. FedEx was the first service company to win the Malcolm Baldrige National Quality Award in 1990 and is regularly included in Fortune magazine's honors lists, including the World's Most Admired Companies and the 100 Best Companies to Work For. Smith has been named one of the world's top CEOs by Barron's and CEO of the Year by Chief Executive magazine.
Length: 03:50


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