Complete Premium video at: http://fora.tv/conference/wired_business_conference_2010 Mayor of New York City Michael Bloomberg reveals the city's latest innovation, the NYC Media Lab. The lab is a collaboration between city government and academia, modeled after media labs established by MIT and Stanford University. To view more highlights from the Wired Business Conference 2010 series, visit http://www.youtube.com/view_play_list?p=527FFBDE013F4390 ----- New York City Mayor Michael Bloomberg announces the NYC Media Lab during WIRED's Disruptive By Design business conference. Disruption happens. A technology breakthrough. A shift in consumer demand. A rise, or fall, in a critical market. Any of these can rewrite the future of a company -- or a whole industry. If you haven't faced this moment, you will soon. It's time to change the way you run your business. Now what? How you decide to respond is what separates the leaders from the left behind. Today's smartest executives know that disruption is constant and inevitable. They've learned to absorb the shockwave that change brings, and can use that energy to transform their companies and their careers. At the second WIRED Business Conference, presented in partnership with MDC Partners, you'll hear from industry leaders on how to respond to change, and how to use it to your advantage. Through one-on-one conversations between speakers and Wired editors and interaction with the speakers, you'll see how disruption is transforming the way smart organizations make decisions, keeping them on a steady path to growth. - WIRED Michael Bloomberg is an American businessman, philanthropist, and the Mayor of New York City. He was elected mayor in 2001, then reelected to a second term in 2005. Bloomberg graduated from Johns Hopkins University in 1964 with a bachelor's degree in electrical engineering, then earned an MBA from Harvard Business School in 1966. His 1997 autobiography was titled Bloomberg by Bloomberg.
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