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The Napkin Sketch That Introduced Supply-Side Economics

Complete video at: http://fora.tv/2009/02/24/Dan_Roam_Back_of_the_Napkin Dan Roam, author of The Back of the Napkin, discusses how a simple graph drawn on the back of a napkin -- later to be known as the "Laffer Curve" -- became "the basis of supply-side economics" for the late 20th century. ----- Dan Roam urges us to think with our eyes and tackle tough business problems in a whole new way - even if we draw like a second-grader. He introduces powerful techniques from his "visual thinking" toolbox and demonstrates how people in diverse organizational settings can discover, develop and share their best ideas with a simple drawing on a basic napkin. - The Commonwealth Club of California Dan Roam is the founder and president of Digital Roam Inc., a consulting firm that helps clients solve complex problems through visual thinking. He's also the author of The Back of the Napkin: Solving Problems and Selling Ideas with Pictures.
Length: 02:51

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