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Effective Forecasting - The Desired vs The Likely

Complete video at: Technology forecaster Paul Saffo explains the value of objectivity to making effective forecasts. ----- As part of The Long Now Foundation's Seminars About Long-term Thinking, technology forecaster and strategist Paul Saffo presents Embracing Uncertainty: The Secret to Effective Forecasting. Paul Saffo is a forecaster and strategist with over two decades experience exploring long-term technological change and its practical impact on business and society. Paul is Chairman of the Samsung Science Board, and serves on a variety of other boards and advisory panels, including the Stanford Advisory Council on Science, Technology and Society, and the Long Now Foundation, as well as the boards of several public and pre-public companies located the United States and abroad. He is also a Fellow of the Royal Swedish Academy of Engineering Sciences and has served as an advisor and Forum Fellow to the World Economic Forum, which in the late 1990s named Paul one of its "100 Global Leaders For Tomorrow." Paul's essays have appeared in numerous publications, including Business 2.0, Fortune, The Harvard Business Review, The Los Angeles Times, Newsweek, The New York Times and the Washington Post and Wired. Paul holds degrees from Harvard College, Cambridge University, and Stanford University. IFTF is a 30-year old foundation that provides strategic planning and forecasting services to major corporations and government agencies. Paul currently serves on the Board of the Institute for the Future and the Long Now Foundation. He is also the Chairman of Samsung Science Advisory Board.
Length: 04:32


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