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Why Design Now?: Modular Traffic Light System

Why? Dot Dot Dot Ex Why Zed Design (XYZ) claims that its modular traffic-light system is the worlds safest configurable traffic light. The pole consists of stackable tubular plastic or polymer sections held in place with a tensioned cable. It collapses if a car collides with it, minimizing vehicle damage and passenger injury. The unit requires little maintenance and has low replacement costs.
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