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Deborah Rhodes: A tool that finds 3x more breast tumors, and why it's not available to you

http://www.ted.com Working with a team of physicists, Dr. Deborah Rhodes developed a new tool for tumor detection that's 3 times as effective as traditional mammograms for women with dense breast tissue. The life-saving implications are stunning. So why haven't we heard of it? Rhodes shares the story behind the tool's creation, and the web of politics and economics that keep it from mainstream use.TEDTalks is a daily video podcast of the best talks and performances from the TED Conference, where the world's leading thinkers and doers give the talk of their lives in 18 minutes. Featured speakers have included Al Gore on climate change, Philippe Starck on design, Jill Bolte Taylor on observing her own stroke, Nicholas Negroponte on One Laptop per Child, Jane Goodall on chimpanzees, Bill Gates on malaria and mosquitoes, Pattie Maes on the "Sixth Sense" wearable tech, and "Lost" producer JJ Abrams on the allure of mystery. TED stands for Technology, Entertainment, Design, and TEDTalks cover these topics as well as science, business, development and the arts. Closed captions and translated subtitles in a variety of languages are now available on TED.com, at http://www.ted.com/translate. Watch a highlight reel of the Top 10 TEDTalks at http://www.ted.com/index.php/talks/top10
Length: 21:41

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