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PETA Getting into Porn

Check out Bas Rutten's Liver Shot on MMA Surge: http://bit.ly/MMASurgeEp1 The animal rights group, People for the Ethical Treatment of Animals (PETA) is raising eyebrows with plans to launch a pornography website. PETA has never been shy to try to grab your attention with sexually explicit ads, but its latest ploy takes it to a whole new level. The animal rights group is planning to use the domain name PETA.xxx. The site will feature both sexual content and graphic footage of animal abuse. PETA has always used sex as a way to turn heads, most notably with its ongoing "I'd Rather Go Naked Than Wear Fur" campaign featuring celebrities posing nude and its Super Bowl "Veggie Love" commercial rejected for being too explicit. It has also done ad campaigns featuring porn stars, such as Sasha Grey. According to PETA spokesperson Lindsay Rajt, this move will get PETA some attention: We live in a 24 hour news cycle world and we learn the racy things we do are sometimes the most effective way that we can reach particular individuals. We really want to grab people's attention, get them talking and to question the status quo and ultimately take action, because the best way we can help the greatest number of animals is simply by not eating them. PETA's sexy side displayed in galleries and videos will quickly give way to the sinister world of animal mistreatment uncovered by the group's hidden camera investigations in a very different kind of graphic content. So what do you think? Will porn and animal cruelty mix well? Will it deliver an effective message? Leave a comment below and let us know. http://www.huffingtonpost.com/2010/01/19/sasha-grey-nude-peta-ad-p_n_428763.html http://www.cbsnews.com/8301-501465_162-20095557-501465.html http://blogs.laweekly.com/squidink/2011/08/petas_latest_pairing_porn_and.php http://www.businessinsider.com/peta-takes-its-sex-crazed-marketing-to-the-next-level-by-launching-a-porn-site-2011-8 http://www.peta.org/mediacenter/ads/Print-Ads-Skins.aspx
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