The 1st PRME MENA Regional Forum Entrepreneurship -- Sustainability -- Transparency: Promoting Responsible Management in a Changing Region. The importance of the 1st MENA region PRME forum was amplified by the recent and ongoing political, economic, and social changes in the region. Such changes that are expected to profoundly affect academic institutions, business scholars, market participants, and the society at large. The main objective of this forum was to promote the notion of responsible management and the importance of adopting Principles for Responsible Management Education (PRME) by MENA region institutions. The forum was held at Moataz Al Alfi Hall, AUC New Cairo.
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