I need to write a thesis statement that is a strength-based approach to diversity for the American Express Company?


Anonymous, Admissions Officer

As the name suggests, a strength-based approach essentially just means you emphasize the strengths people bring to a problem, which in this case would be American Express. This is in contrast to a deficit approach, or problem focus, which emphasizes what is wrong. In short, you want to focus on the "the cans" as opposed to the "the can'ts". The focus here should also be on future outcomes, where any obstacles are framed as challenges to confront and opportunities to learn and develop.

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