Skip to main content

Dynamic Marketing to Elevate Academic Brands

Reaching Right-Fit Learners

Noodle’s Marketing and Enrollment (M&E) services are designed to help you find the right learners for your offering. We start with research and gathering information for the full picture needed to enter the market. We create a holistic marketing strategy to launch and market programs or offerings that attract qualified candidates.

These candidates can then become accomplished corporate and community leaders and bolster the program as alumni. We execute, manage, and measure omnichannel marketing efforts to reach the right audience for your offering.

A man takes notes on a tall white canvas while two colleagues also work together at a wooden table nearby.

Marketing That Performs

Leveraging Experts, Best Practices, and Metrics

Marketing efforts are the primary driver of applicants to new online programs. They also communicate an institution’s values, mission and brand. Noodle understands this and collaborates with universities to ensure their marketing efforts enhance their reputations.

Marketing is a core strength of Noodle. Our team is experienced in every facet of marketing— including strategy, logistics, media buying, enhancements, and search engine optimization.

A woman stands in front of a wall covered with paper documents and sticky notes.

Full-Funnel Marketing Services

Noodle recognizes the diverse challenges and goals of each university. Our suite of offerings is designed not as a one-size-fits-all approach, but as a palette of tailored solutions to meet the distinct needs of every institution.

Market Research

Creative Concepting

Digital Media Management

Product Strategy

Content Strategy & Production

Omni-Channel Communications

Go-to-Market Planning

Photo Shoots & Video Production

Recruitment Assets & Swag

Digital PR

Website Development

Online Event Promotion

Supported by

Dedicated Account Management

Developing compelling marketing strategies that amplify university presence and attract a diverse academic community.

Real-Time KPI Monitoring

Optimizing enrollment processes with data-driven tactics to connect universities with their ideal student demographics.

Reporting & Optimization

Providing comprehensive support services and placement opportunities to ensure student success and institutional growth.

Two team members take notes on blue sticky notes.

Meeting Students
Where They Already Are

Navigating a Changing Landscape

Online and hybrid learning has dramatically increased the capacity of every school; this has created tremendous pressure on marketing and recruiting costs. For example, the cost of higher ed keywords has risen over 45% in the past three years.

Noodle navigates the speed and complexity of this volatile environment on behalf of many of our partner universities, continuously testing to optimize each part of the admissions funnel for every student profile to bring qualified applicants through to enrollment.

A woman shakes the hand of someone at a business conference.

Never Stop Learning

Test, Learn, Apply

In today’s competitive digital landscape, a compelling online presence is no longer optional—it’s imperative. Marketing optimization for your website goes beyond just aesthetics; it’s about crafting an experience that resonates with your audience, drives engagement, and converts visitors into loyal customers. By employing data-driven strategies, you can refine your content, streamline user journeys, and enhance conversion pathways. From leveraging sophisticated analytics tools to A/B testing various elements, optimizing your marketing approach ensures that every click, scroll, and interaction serves a purpose. Embrace the power of continuous improvement, align your brand message, and unlock the full potential of your website to achieve unparalleled growth and ROI.

Ready to Elevate Your University’s Potential?

Join the many esteemed institutions already experiencing the Noodle difference. 

Elevate your university’s impact and reach with a partner committed to your success.