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Entrepreneurship 102: What can you do for your customer?

What can you do for your customer?

Cost: Free


Entrepreneurship 102: What can you do for your customer?'s Full Profile



About this Course Ask not what your customer can do for you – ask what you can do for your customer. In Entrepreneurship 101, you’ve learned to look at the world through the eyes of the customer – and ah, what a great perspective it is! But the journey doesn’t stop there. For the holy grail of specificity – while already within reach – there is still much to learn before obtaining it. Just as important as finding your customer is creating a great product that will solve the customer’s problem. How will customers acquire your product? How will it solve the customer’s problem? What value will your product bring? What is your secret sauce? How do you stack up vis-à-vis the competition? From fields as diverse as virtual immortality, small business marketing, urban design, language education, healthcare, and entrepreneur support services, we use in-depth case studies of entrepreneurs to examine how they developed their product concepts, solved their customer’s problem, established a clear value proposition, refined their secret sauce, and understood their competition. The journey continues. Are you with us? The customer is waiting. This course is taught in English with French, Spanish, and Turkish sub-titles. Ce cours est enseigné en anglais avec des sous-titres en français, espagnol et en turc. Este curso se enseña en inglés con subtítulos en francés, español y turco. Bu kurs İngilizce hazırlanmış olup Fransızca, İspanyolca ve Türkçe alt yazılarla verilmektedir. Get $1,000 of Amazon Web Services credit when you earn a verified certificate in this course. Starting your entrepreneurial journey just got a lot easier thanks to edX and AWS. Learn more... The production of this course would not have been possible without the generous contribution of Turkcell Akademi


  • Days of the Week: Monday, Tuesday, Wednesday, Thursday, Friday, Saturday, Sunday
  • Level of Difficulty: Beginner
  • Size: Massive Open Online Course
  • Instructor: Bill Aulet
  • Cost: Free
  • Institution: EdX

Provider Overview

About EdX: EdX offers interactive online classes and MOOCs from the world’s best universities. Topics include biology, business, chemistry, computer science, economics, finance, electronics, engineering, food and nutrition, history, humanities, law, literature, math, medicine, music, philosophy, physics, science, statistics and more. EdX is a non-profit online initiative created by founding partners Harvard and MIT.

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